A silver smartphone on a purple rectangle surrounded by red PC Optimum points pucks

Trade in your phone, rack up the points!

Use your PC Optimum™ points to lower your monthly device cost on your new phone.

Bring your device to your nearest location.

Let a Mobilist^TM take care of the rest.

Earn PC Optimum points.

Trade in for up to 700,000 points.

FAQs

Eligibility

Trade-In Value

Your Responsibilities

Limitation of Liability

Indemnification

General

The Mobile Shop
Trade-In program terms

The Mobile Shop Trade-In Program ("Program") is available to new and existing customers of Loblaws Inc. d/b/a The Mobile Shop who purchase or upgrade to any new device and activate on select monthly plans. By participating in the Program you agree to these terms ("Terms"). The Mobile Shop is facilitating the collection of your device ("Device") and receiving it on behalf of a third party company, ReCommerce, LLC, a Georgia limited liability company d/b/a Phobio.